Specialty cover for package stores
Liquor Stores Insured Nationwide — 48 States — 15+ Markets — 6 Core Coverages
A general liability policy written for a retail store excludes liability arising out of the sale of alcohol — which is the one thing a package store does all day. We write the class, so we start at that gap rather than discovering it at a claim.
Who we insure
Every one of these holds an off-premise licence and sells sealed containers. What changes between them is the exposure, and the exposure is what the policy has to match.
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Package and liquor stores
The standalone storefront: spirits, wine and beer for off-premise consumption, sold sealed.
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Wine and spirits shops
Curated inventory, higher unit values, and stock that breaks rather than spoils.
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Beer and wine convenience-format stores
A smaller licence, a wider product mix, and a register that sees far more traffic.
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Drive-through package stores
A lane, a canopy and a window change the liability picture before a single bottle moves.
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Stores that deliver
Owned vehicles, a driver on someone else’s road, and the age check moving off your premises.
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Stores with tasting or sampling
The moment a store pours, it is closer to an on-premise exposure than its licence suggests.
What actually goes wrong, and what answers for it
Six coverages carry a package store. The order is deliberate: the seam between the first two is the one most owners find out about at a claim.
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The gap in a standard policy
General Liability
General liability answers for the slip in the aisle and the cart that hits a car in the lot — and it stops at the moment a sale is made.
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A sale to someone already drunk
Liquor Liability · signature coverage
Or to someone underage. What happens after that sale leaves the store is a separate agreement, and it is the one this class is sued over.
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Building, inventory, and the cash drawer
Property Insurance · signature coverage
Shelves, coolers, the walk-in and the stock on them — plus crime, which rides the package policy rather than a route of its own.
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A clerk hurt lifting a case
Workers Compensation
Cases are heavy, backrooms are tight and ladders are involved. This is the line that responds when the injury is your own staff.
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A verdict larger than your limit
Commercial Umbrella
It sits above the underlying policies. What matters is whether it sits above the RIGHT ones — a common place for this class to be short.
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Your driver on a delivery run
Commercial Auto
Owned vehicles, plus hired and non-owned for the shift somebody used their own car. Delivery is the fastest-moving exposure here.
Guides for liquor store owners
States we serve
We are licensed in 48 states — everywhere except Hawaii or Alaska.
- Alabama
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- Florida
- Georgia
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Massachusetts
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Questions owners actually ask
Does my general liability policy cover alcohol-related claims?
Usually not. A general liability policy written for a retail store carries a liquor liability exclusion, which removes liability arising out of the sale of alcohol. For a shoe shop that exclusion costs nothing. For a package store it removes the single exposure the business is most likely to be sued over. Read your own form, or send it to us and we will read it with you.
What does liquor liability actually respond to?
Claims that trace back to a sale — most often a sale to someone already intoxicated, or to someone underage, where harm follows after the buyer leaves. Whether a third party can reach you at all depends on your state’s dram-shop law, and those statutes differ in who may sue, on what basis, and whether off-premise sellers are within reach at all.
Does my licence renewal require proof of insurance?
It varies by state, and in some places by municipality. Some licensing authorities require evidence of liquor liability at a set limit before they will renew; others require nothing. We verify this per state and publish it on each state page rather than generalising here, because a generalisation about licensing is exactly the kind of claim that is true in one place and wrong in the next.
What drives the price of a liquor store policy?
Sales mix and the share of it that is spirits. Hours, and whether you are open late. Location and crime history. Whether you deliver, and in what. Payroll and staff turnover, which drive the workers compensation piece. Prior losses, and how they were handled. Building construction and protection class. Limits and deductibles you choose. We quote it rather than estimate it.
Are my delivery vehicles covered?
Only if the policy is written for it. Owned vehicles belong on a commercial auto policy. The shift where a clerk ran an order in their own car is a hired and non-owned exposure, and a store that has never thought about it is usually the one that has it. Delivery also moves the age check off your premises, which touches liquor liability as well.
What about robbery and employee theft?
Crime coverage handles it, and on this class it generally rides the package policy rather than standing as its own line. It separates money taken by an outsider from money taken by staff — they are different agreements with different terms. Shrink that walks out behind the register is the quieter of the two and the one owners more often discover late.
How does quoting work with a panel this size?
We ask the questions an underwriter will ask, before the underwriter asks them, then market the account where the appetite actually is. Appetite for this class moves, so the shortlist is not fixed. Sometimes the answer is that the programme you already have is the right one and you should leave it alone — we would rather tell you that than move it.
Who we are, and how we help
Liquor Store Guard Insurance is a DBA of Wexford Insurance, an independent agency licensed in 48 states. Independent means we are not captive to one carrier — we place the store where the appetite is, and for this class the appetite moves.
Our liquor store specialty panel includes 15+ markets we hold appointments with. The 12 carriers actively quoting the liquor store class today are: Liberty Mutual, The Hanover Insurance Group, The Hartford, Travelers Insurance, Grand River Insurance, West Bend Insurance, SECURA Insurance, Goodville Mutual, Cincinnati Insurance, Encova Insurance, UFG Insurance, and Westfield Insurance. That active list is reviewed quarterly and adjusted when a carrier’s appetite shifts.
I read exclusions for a living, and the one on a retail general liability form is the reason this brand exists. If you own a package store, the thing you sell is the thing your policy carves out. I would rather tell you that now than at a claim.
Wexford Insurance, LLC is a licensed independent insurance agency, NPN 19887690. You can verify our licensing at NIPR.com.
Send us the store and the policy you have now
A licensed agent reads every submission and comes back with what the markets will do — including when the answer is to leave your programme alone.